• 動態能力如何影響中小型農產品電商企業績效?
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    國家社會科學基金重點項目“‘互聯網+’生鮮農產品供應鏈渠道概念、形成機理、模式演進和創新邏輯研究”(15AZD063)。


    How Does Dynamic Capability Influence Small and Medium-sized Agricultural E-commerce Enterprises’ Performance 
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      摘要:

      經濟全球化和環境不確定性使企業競爭由相對靜止模式轉變為動態模式,通過動態能力獲取、整合、重構資源進行創新行為,成為企業在動態競爭環境中獲得持續競爭優勢的關鍵?;诮髭M州和浙江麗水123家中小型農產品電商企業調查數據,采用中介效應模型實證分析了企業創新行為、動態能力與企業績效之間的關系。研究表明:動態能力對企業績效有顯著的積極影響,企業創新行為在動態能力與企業績效關系間存在中介作用。具體而言,企業知識獲取能力通過作用于企業內部體制改革和市場開拓行為提高企業績效;企業整合利用能力通過作用于企業新技術采納行為提高企業績效;企業重構轉變能力通過作用于企業市場開拓行為提高企業績效。提出中小型農產品電商企業可以根據自身能力優勢,采取相匹配的創新行為,來提升自身的企業績效。

      Abstract:

      The competition among enterprises changes from relative static mode to dynamic mode due to economic globalization and environmental uncertainty. Hence it is essential for enterprises to obtain sustainable competitive edge by acquring,integrating and reconstructing resources through dynamic capabilities. Based on the survey data of 123 small and medium-sized agricultural e-commerce enterprises in Ganzhou,Jiangxi Province and Lishui,Zhejiang Province,this paper empirically analyzes the relationship among enterprise innovation behavior,dynamic capability and enterprise performance by using mediating effect model. The research shows that the three dimensions of the dynamic capability have a significant positive effect on the performance of the enterprise,and the innovation behavior of the enterprise has an intermediate role between the dynamic capability and the enterprise performance relationship. Specifically,the enterprise knowledge acquisition ability improves the enterprise performance through the internal system reform and the market development behavior; the enterprise integration utilization ability improves the enterprise performance by acting on the enterprise new technology adoption behavior; the enterprise reconstruction transformation ability improves the enterprise performance by acting on the enterprise market development behavior. Therefore,it is proposed that the small and medium-sized agricultural product e-commerce enterprise,based on its own capability advantage,should adopt the corresponding innovation behavior,which will help to improve the performance.

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    劉 迪,孫 劍.動態能力如何影響中小型農產品電商企業績效?[J].華中農業大學學報(社科),2020,(5):51-59

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    • 在線發布日期: 2020-09-12
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